Know your farmer know your food is focusing on creating wealth in rural communities.
Note that the policy of emphasizing the economic clout of smaller scale producers on the local economy has become more of a focal point for policy: entrepreneurs matter, throughout the network that produces food.
This production network goes well beyond the farmer or rancher. It encompasses the systems and people supporting markets. Distribution companies, information technology, newly transformed landscape companies, web designers, broadband providers, retailers...
So the first law of ecology from Garrett Hardin: "You cannot do only one thing."
More of the story at: NPR.org - Farmers Markets: Fresh, Local, Government-Approved
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