Thursday, November 03, 2005

Electronics & Software For Baby Boomers: A Void?

Over the last few weeks, I've seen many articles on kid-friendly electronics in the Chicago Tribune, New York Times, and elsewhere.

Given the rapid growth of the 50+ population, why development and promotion of Boomer-friendly interfaces and products amazes me.

Things with big buttons. Things with fonts that scale. Things with voice chips confirming what's going on. Sensible integration of home electronics remotes.

I ain't saying it isn't happening, but I read and listen pretty broadly. I don't see people going for the greying (or, shining, w.r.t. yrs truly here) segment. And the need will be apparent to any at the parent's(or their own)weekend event when the VCR still blinks 12:00.

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